Postcards & Greetings Cards – Using PDF’s

DESIGNING THE POSTCARD

With Page 1 of the document to view, use the “File / Place…” command to select the big background image we are going to use for our personalised mailer for low cost holidays. Place the image with the top left corner at x=0mm, y=0mm as we did with the template pages on Layer 1. Next, scale or crop the image to fit the document dimensions exactly.

Draw a text box and add the title of the event. Make it as large as space will allow. Draw further text boxes, adding the rest of the information until the front of the card is complete.

On the back of the card, there is plenty of space to extend our design. Don’t go into the blue areas though, as Docmail needs these to add the address, Royal Mail sorting and other information. Let’s add the event title, another image and the fixed part of a personalisation message…

Remember, template information WON’T export to the final PDF, as we put it on a separate layer with the print output supressed. If you want you can unlock that layer now and delete the templates… or delete the layer entirely.

We are now ready to save the original InDesign® document and export to PDF. For best results, export with Acrobat 4(PDF 1.3) settings. Print2Post likes the files as small as possible to speed up batch-processing, so we recommend the following image compression settings (“Compression” in the Export Adobe PDF dialogue) for general use:

Make sure that no bleed is specified or trim marks selected. Then press “Export”.

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